Financial Creativity for Business Minds
Our year-long program brings together finance fundamentals with creative business thinking—designed for people who want practical skills, not empty promises.
We started this because too many business education programs focus on theory while ignoring what actually works in the real world. Our approach is different. We combine financial management with creative problem-solving, taught by people who've built and advised actual businesses across Australia.
How This Program Came Together
From a small workshop series to a comprehensive year-long curriculum—here's what shaped our approach to teaching business finance.
Early 2023
Started With Weekend Workshops
We ran small sessions for local business owners who needed better financial clarity. The feedback was clear—people wanted depth, not quick fixes. So we listened and started building something more substantial.
Mid 2024
Expanded to Six-Month Format
We partnered with accountants and business advisors to create a structured curriculum. Over 40 participants joined our pilot. What we learned: people need time to absorb concepts and apply them. Half-day intensives sound great but don't stick.
Late 2024
Launched Full-Year Program
We redesigned everything based on what actually helped participants make better business decisions. Added quarterly review sessions, peer discussion groups, and real-world case analysis. The format now runs over 12 months with flexible scheduling.
2025 and Beyond
Building Regional Connections
Our next cohort starts September 2025. We're working with regional business networks across NSW to make this accessible beyond metro areas. The goal isn't to promise overnight success—it's to build financial confidence through consistent learning.
Learning From Real Situations
We don't teach from textbooks. Every module includes actual business scenarios our instructors have encountered—some successful, some challenging, all educational.
Cash Flow Crisis Turnaround
A regional retailer faced quarterly gaps between purchasing inventory and receiving payment. We walked through their numbers together, identified patterns, and restructured their payment terms. It took three months to stabilize, but the approach is now part of our curriculum.
Pricing Strategy Rebuild
A service business was undercharging by 30% because they hadn't factored in all costs. We analyzed their pricing structure, compared it to industry standards, and helped them communicate the changes to existing clients. Uncomfortable conversations, but necessary ones.
Growth Decision Framework
When should you hire? When can you afford new equipment? We studied how three different businesses approached expansion decisions—one succeeded, one struggled, one waited another year. The lesson? Timing matters more than ambition.
What We've Built Together
Participants Since 2023
Industry Sectors Represented
Hours of Content Developed
Real Business Cases Analyzed
Who Teaches This Program
Our instructors aren't just educators—they work with businesses every day. That experience shows up in how they teach.
Siobhan Fitzpatrick
Financial Planning Lead
Spent 14 years advising small businesses on financial strategy. Siobhan doesn't believe in complicated jargon—she breaks down budgets and forecasts into language that makes sense. Previously worked with regional manufacturers and hospitality groups.
Inara Lindström
Business Systems Advisor
Inara helps businesses build financial systems that don't fall apart when things get busy. She's worked with startups and established companies across retail and professional services. Her practical approach comes from years of troubleshooting what doesn't work.
Bronwyn Merrick
Strategic Finance Instructor
Bronwyn specializes in pricing strategy and profitability analysis. She's helped over 60 businesses understand their actual costs versus what they thought they were charging. Her workshops focus on practical analysis techniques you can use immediately.